Chief Marketing Officer (CMO) - Auto & Multi-Purpose Financing (Bali)

Join Mandiri Andalan Utama (BRI Finance), a leading financial services provider in Indonesia, as our Chief Marketing Officer (CMO) for auto and multi-purpose financing in Bali. In this dynamic role, you will drive the growth of BRI Finance's new auto and multi-purpose financing products in Bali, leveraging your strategic marketing expertise to capture market opportunities and enhance customer engagement. With a strong focus on innovation and customer-centric solutions, BRI Finance is committed to delivering exceptional financial services to its customers.

As the CMO, you will be responsible for developing and executing a comprehensive marketing strategy that aligns with BRI Finance's vision and goals. You will work closely with cross-functional teams, including sales, product development, and customer service, to ensure seamless execution of marketing initiatives. Your strategic insights and data-driven approach will be crucial in shaping the future of auto and multi-purpose financing in Bali.

BRI Finance offers a competitive salary, a comprehensive benefits package, and a supportive work environment. Join us and be part of a team that is dedicated to financial inclusion and innovation in Indonesia.

📋 Tanggung Jawab Pekerjaan

• Develop and implement a strategic marketing plan for auto and multi-purpose financing products in Bali.
• Lead marketing initiatives to increase brand awareness, customer acquisition, and retention.
• Collaborate with sales and product development teams to align marketing efforts with business objectives.
• Monitor market trends and competition to identify opportunities and threats.
• Manage the marketing budget and ensure optimal resource allocation.
• Develop and maintain strong relationships with key stakeholders, including partners, vendors, and customers.
• Measure and analyze marketing performance using relevant KPIs and metrics.
• Stay updated with industry best practices and emerging trends in financial services marketing.

🎓 Kualifikasi & Syarat

• Minimum 10 years of experience in marketing, with a strong background in financial services or related industries.
• Proven track record of success in developing and executing strategic marketing plans.
• Deep understanding of the auto and multi-purpose financing markets.
• Excellent leadership and communication skills, with the ability to inspire and motivate teams.
• Strong analytical and problem-solving skills.
• Proficiency in using marketing tools and software, such as Google Analytics, HubSpot, and Salesforce.
• Bachelor's degree in Marketing, Business Administration, or a related field.
• Certifications in marketing or financial services are a plus.

🛠️ Keahlian

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